Land Securities

Park House

An interactive marketing suite for a major Oxford Street development, where an architectural poster becomes a remote control.

Type
Interactive installation
Year
Client
Land Securities
My role
  • Development
  • Installation
The cylindrical Park House architectural model within the development's marketing suite.
The printed architectural plan used as an interactive control surface.
A sales agent selecting part of the Park House floor plan by touch.
A projected Park House presentation responding to the interactive plan.
The Park House meeting room with presentation screens and architectural graphics.

The brief was to give the sales team something with the tactility and immediacy of print, but the dynamism of digital.

The resulting interactive blueprint acted as a remote, allowing agents to assemble presentations for each prospective client. I built the presentation software and lobby installation using ActionScript, Java sockets and OSC.

The Park House presentation interface with sections, saved presentations and media controls.
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